Maximizer 7

The Ultimate Way to Track and Close More Sales!

In today's business world, a true advantage is often hard to come by and even harder to keep. Successful businesses use every edge it can get - to increase efficiency and win new customers. Maximizer 7 is an effective sales and contact manager designed to improve productivity and increase revenue by enabling you to organize your time, manage your sales cycle, and improve customer tracking.

• contact management
• sales opportunity management
• communication - email, fax, letters
• appointment and task scheduling
• reporting and analysis
• company library
• web lead generation and e-commerce

With Maximizer, you can easily market to and manage every customer and prospect, process and track every sale, and build and maintain long lasting relationships well after the initial sale has been made.

Eastily set-up right out of the box, or customized to suit your business needs, you can start using Maximizer immediately. It also works well in conjunction with your existing programs like Microsoft Outlook® and your Palm OS® device. With all of this functionality, it's easy to see why over 1 million users worldwide rely on Maximizer every day to work efficiently and close more sales.

Account and Contact Management

• Manage an unlimited number of contacts
• Record and view a complete history of all customer interactions, including faxes, emails, and calls
• Tailor to your own needs by creating unlimited user-defined fields
• Ensure accurate customer information through mandatory fields and duplicate record checking
• Create and save your own custom views and workspaces

Lead Tracking and Opportunity Management

• Use the Opportunity Manager to create an Opportunity for every new sales lead to ensure a high probability of success
• Manage an entire pipeline from lead to close so you don't forget any lead or any sales step
• Easily forecast sales revenue with Maximizer's pre-formatted reports and graphs

Calendars and Task Scheduling

• Quickly schedule appointments and activities related to contacts complete with alarms and email reminders
• Create prioritized task lists and schedule pop-up alarms that are active even while Maximizer is closed
• View and print graphical calendars
• Automatically synchronize with your Outlook calendar

Word Processing, Fax, and Email

• Create letters, faxes, and emails stored under each contact for easy reference
• Mail-merge contact information using built-in or custom templates
• Send and read Outlook email right inside Maximizer, and save messages to contacts' records
• Create documents using the built-in Maximizer Word Processor, or use Microsoft® Word or Corel® WordPerfect®
• Broadcast fax your customers using third-party fax software

Web and e-Commerce Integration

• Generate web leads and capture customer information into your database through web forms created with simple wizard-driven tools
• Included with Maximizer, ecBuilder is an easy wizard-driven software tool to build your website and online store with customizable templates and a product catalog with 25 items*
• Take orders and process credit card transactions in real-time with SSL encryption and fraud protection
• Generate traffic and more leads to your website with automatic search engine registration

Marketing

• Profile customers by industry, size, or other criteria using your unique user-defined fields
• Create targeted and personalized announcements and save money with broadcast fax and email
• Share documents and sales collateral in the central Company library

Process and Manage Orders

• Link orders to customer records in your database
• Capture credit card payments, pre-authorize payments, and issue refunds
• Track payment and shipping status
• Manage and reply to product inquiries

Reporting and Analysis

• Access and print over 90 pre-formatted reports and graphs or create your own
• Forecast revenue, analyze sales pipeline, view account activities, and analyze customer profiles
• Enhance your reports with charts, numerical calculations, and full-color graphics

Microsoft Outlook® integration

• Read your Outlook email messages inside Maximizer and automatically match the message to a contact in your database so you can save relevant messages to customer records
• Access your Outlook address book from Maximizer
• Automatically synchronize calendar appointments between Outlook and Maximizer

Palm Synchronization**

• Synchronize your data with your Palm OS device to access critical information from anywhere
• Simply press the HotSync® button to transfer the Maximizer Address Book, Hotlist, Calendar, and Notes into your Palm or Handspringä device

Database and Administration

• Quick and easy installation and configuration
• Import data from other programs including ACT!® , GoldMine® , and Outlook; and from a wide variety of database formats, including CSV, dBase, ASCII, Access, and more
• Now supports Windows® XP, Office 2000, and Office XP

Multi-User Capability***

• Network multiple users in a peer-to-peer environment
• Administer sales territories
• Generate weekly activity reports for sales people and teams
• Coordinate group activities with conflict checking and confirmation
• Check others' schedules and Hotlists
• Keep your data safe with advanced security groups